GRAPHIC DESIGNER | MARKETING SPECIALIST
THE CREATIVE PROCESS
Creative and marketing professional with proven experience in planning and coordinating advertising and marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors in order to identify new potential customers. Strong expertise in developing branding and marketing strategies with the goal of maximizing profits.
LAYOUT AND DESIGN
SOCIAL MEDIA MANAGEMENT
NEW PRODUCT DEVELOPMENT
PORTFOLIO OF WORK
PRODUCT DEVELOPEMENT PRODUCTS
Bella Secrets “Caught Ya” Floating Limb Line
Patented Lazy Fisherman Device that made fishing fun and easy.
ESSFA Suture and Tying Kit
Patented surgical training device for
Active Resistance Expiratory Exercise Device
Done in conjunction with National Jewish Medical Research Study to help in the conditioning and improvement of lung functions.
O2vive Organic Oxygen Skin Care System
All organic skin care system for the spa and
Brazilian Springs Bottle Water
Imported water from Brazil that gave 10% of sales back for tribes to purchase the lands they live on in the Brazilian Rain forest.
Lighterpick Waterproof Dugout
The worlds first waterproof dugout with a waterproof compartment keeping tobacco product dry at all times.
100% US-based corn, clean, smooth vodka with all-natural cherry and peach flavor, brimming with character.
Wichita Riverwalk Development Project
Member of Penumbra International, LLC. developing a riverwalk design for the Century II location in Wichita, KS.
FREELANCE GRAPHIC DESIGNER
Lucas Kanady Designs - August 2010 - Present | Wichita, Kansas
Innovative and result-driven graphic designer with a solid history of utilizing industry leading software and technology to translate business ideas into creative solutions. With a high-level visual design skills to present and sell solutions to a variety of business stakeholders.
GREATEST ACHIEVEMENT: As a Volunteer Director, lead strategy, development and implementation of all fundraising and development activities for the Mayflower Clinic. Achieving the goals of the strategic plan across all fundraising activities by raising over $100,000 in the past ten years through annual golf tournament and other fundraising events.
PK Companies - October 2017 - January 2020 | Wichita, Kansas
Responsible for collecting, researching, investigating and evaluating user requirements for delivering the best online user experience ensuring customer satisfaction and loyalty, as well as other marketing duties for the four companies.
GREATEST ACHIEVEMENT: Creating a more user friendly, in-the-cloud interface for oil and gas refineries to complete safety inspections, making them safer for the employees.
ICM Inc. - August 2016 - October 2017 | Colwich, Kansas
Conceptualize and design print and digital projects including brochures, annual reports, and corporate sustainability reports, websites, ad banners, e-blasts, marketing collateral and integrated presentations.
GREATEST ACHIEVEMENT: Completed a rebranding for entire company, as well as developed the marketing campaigns for three new revenue generating products that helped 75% of the ethanol plants in North America increase profits and create a more diversified line of products.
Select Homes - August 2012 - August 2016 | Wichita, Kansas
Design, production and distribution of marketing materials, website maintenance, social media participation and home posting exhibitions. Understand our customer, identify and implement new vehicles of reaching them. Draft and implement marketing plan.
GREATEST ACHIEVEMENT: The successful milestone of The #1 Real Estate Company in Kansas - four years in a row, with over 1200 homes sold our last year totaling over 1 billion in sales and countless happy homeowners realizing their dreams of home ownership.
CHIEF OPERATIONS OFFICER
GForce Industries, LLC. - August 2004 - August 2012 | Wichita, Kansas
Leadership of the company's operations and business development while working closely with investors on strategic decision making. Serving as the risk oversight committee to ensuring efficient business operation while working closely with investor relations, legal and compliance, financial operations and marketing.
GREATEST ACHIEVEMENT: The creation of the Suture and Tying Kit and its continued use in the medical education industry to help make medical professional better in the field of operational suturing and tying, and in turn is helping to save lives everyday.
PRODUCTION MANAGER/GRAPHIC DESIGNER
Armstrong Chamberlin Advertising - October 2003 - August 2004 | Wichita, Kansas
Managed agency project schedule. Responsible for developing new promotional ideas for new and existing accounts while supervising all aspects of printing such as quotes, printing,
pre-press and bindery.
GREATEST ACHIEVEMENT: Implemented a structured workflow process for the entire creative team helping to increase goal driven deadlines allowing us to service the customer properly.
HQ Publishing - March 2002 - October 2002 | Albuquerque, NM
Produced and managed 80 advertising accounts for two major trade publications, Headquest
& Pain Magazine.
GREATEST ACHIEVEMENT: The creation of PAIN Magazine, the premiere tattoo and body modification magazine that has been produced for more than 20 years that continues to informing and educating the Bod/ Mod community.
DISTRICT MERCHANDISING/ASSISTANT MANAGER
Walgreens Drugstore - August 1994 - March 2002 | ABQ, NM & LV, NV
Managed and completed the merchandising of new store openings in ABQ and LV.
GREATEST ACHIEVEMENT: the successful opening of over 15 stores in the ABQ and LV area, including the first two stores located on the Las Vegas Strip that service millions of customers